Microsoft and Nuno Gama launched this week the first application in Windows 8 by a fashion designer. With this app it will be now possible to check all relevant information about this renowned menswear designer from catwalk images to descriptions of the featured collections.
Upon download of this app users can have access to the virtual catalogue of the 2012 Autumn/Winter collection at take a glimpse at the coming summer collection by watching the images collected and recording at the Lisbon Fashion Week.
This was a “wonderful gift by Microsoft” the designer said during the presentation of this app in his Lisbon store. The very same voice of Nuno Gama can be heard in the descriptions of the collections explaining where he drew inspiration from, his aestetic options and the materials used, thus giving users of this app the possibility to better understand the work behind each item and/or collection.
According to Patrícia Fernandes, from Microsoft Portugal, Nuno Gama “is the first fashion designer in the world to have an application in Windows 8. With this app we are helping Nuno Gama in his internationalisation process”, she said, further adding that “Microsoft chose Nuno Gama given his bold creations and strong personality”.
This app was develped by the Portuguese company Fullfix and will be available in Portuguese and in English in countries chosen by the designer himself.